brand sprouted out of South Africa at the turn of the century. While the
popularity of its pioneering solutions to everyday parenting challenges has
spread around the world, Bumbo still manufactures its unique range without
compromising on quality.
did it all begin?
nephew Daniel, second son to my second sister Antionette, was born back in
1996. As it happens, ‘Ouma’ and ‘Oupa’ were overwhelmed with excitement at the
first opportunity to babysit the latest little member to the Buitendag clan.
Daniel was the friendliest little guy while in your arms, but o boy… just don’t
lay him down!
realized, when he reached out for little Daniel, that the little guy would grab
his fingers and try and pull himself upright with all his might. While playing
with Daniel on the bed, he noticed that all Daniel wanted was to sit
upright. A position from where he could
see and explore this wonderful new world he was born into.
being an engineer in the motor industry at the time, applied his inventive
genius. He built a wall of pillows around Daniel to prop him up comfortably, so
Daniel was full of smiles and happy noises. But low and behold, the silence was
short-lived when the pillows gave way, and Daniel sounded his alarm of
worked with my dad at our small family engineering business when on that
fateful morning when he approached me with his latest invention. It was to
be “a baby seat that no household
should have to cope without”. As we
didn’t have CAD and 3D model printers at our disposal back then. I proceeded under the watchful eye of my dad–,
to sculpt what would become the first “Bumbo Floor Seat” with my
hands and the tools I had at my disposal. Amongst other things, we also
manufactured parts for BMW seats. To find the perfect softness for his new
invention, he started experimenting with the foam material used in the
manufacturing of modern car seats, which led to him winning the Chairman’s
Award for the Best Advance in Technology from the South African Bureau of
Standards, amongst others.
instilled in me a sense of pride, honour, and accomplishment. While my dear
father sadly passed away in 2011, his legacy lives on. Bumbo now also has a
European head office and distribution center in the Netherlands from where the
Buitendag family originated from.
continually consults parents, caregivers, orthopedic and pediatric specialists,
and a multitude of professionals to ensure the utmost safety, quality, and
comfort of our products.
Our design mantra is Simplified, Elegance, Functionality, Quality and Care. I sincerely hope that your Bumbo experience will reflect these qualities we strive to achieve.
Nicolaas Buitendag CEO.
Products comply with European (EN) and USA (ASTM) safety requirements and